Areej Naqshbandi (M.23) : project management for positive change

Head of the Project Management Office at the Public Investment Fund (PIF), Areej Naqshbandi (M.23) outlines the key responsibilities of her role and what drives her: the desire to have a positive impact on both Saudi society and the nation’s economy.

Could you describe your key responsibilities as Head of the Project Management Office at PIF?

Areej Naqshbandi (M.23) : As Head of the Project Management Office at PIF, my aim is to focus on ensuring that we achieve the highest standards of excellence in project management. This includes enabling PIF in various dimensions, such as leading the establishment of our portfolio companies and implementing best-in-class project management governance. A crucial aspect of my role is investing in people, as I believe enhancing their growth and productivity is key to successes across PIF.
I also view challenges as opportunities for achievements, especially in project management, where collaboration with various stakeholders is essential.I am deeply committed to contributing effectively to Vision 2030 by working toward lasting impact and value through PIF projects.

In what ways is PIF actively contributing to the realization of Saudi Vision 2030?

A.N.: PIF plays a pivotal role in realizing Saudi Vision 2030 by investing in strategic sectors that drive economic diversification, such as technology, renewable energy and tourism. As we work to realize Vision 2030, PIF has four key objectives: maximizing PIF’s assets for the benefit of the local economy, unlocking key strategic sectors in Saudi Arabia, localizing modern technologies and knowledge, developing local talent, and building strategic economic partnerships.

What path did your career follow prior to joining PIF?

A.N.: My career trajectory has been characterized by a commitment to continuous learning and a willingness to embrace challenges. This included work in the charity sector with Alnahda Society. I have consistently sought opportunities that align with my passion for empowerment and innovation. I am grateful for the chances and hurdles that have shaped my career journey. I have found this journey to be both rewarding and transformative, shaping my leadership style and vision.
My motivation to join the Alnahda Society stemmed from a deep-seated passion for charity work. I recognized the transformative power of helping others in times of need, and I wanted to contribute to initiatives that create opportunities and give support to people who need it. This drive and desire to make a positive impact led me to join PIF and contribute to its vision of driving economic transformation that impacts the lives of people

From your perspective, how have women advanced in the professional landscape over the past decades?

A.N.: Over the past decades, women have significantly advanced across the professional landscape, breaking barriers and assuming leadership roles across various sectors. This progress is being propelled by changing societal norms, enhanced educational opportunities and supportive policies that encourage women’s participation in the workforce. This all reflects a more inclusive and diverse professional environment. For example, here at PIF, the representation of women among employees is steadily increasing. The latest figures show that 897 PIF employees are female, out of a total of 2,669. This 33.6% figure already meets the national criteria for Vision 2030. Within PIF we have implemented initiatives aimed at recruiting, retaining and promoting women into leadership roles. This evolving landscape not only enhances our workforce, but also drives innovation and creativity across the organization.Female leadership is essential in today’s corporate world, as it brings diverse perspectives and fosters inclusive decision-making. Women leaders are increasingly recognized for their ability to drive innovation, enhance team dynamics and contribute to organizational success. Their presence in leadership positions not only inspires future generations but also enriches corporate culture.

You completed your EMBA at HEC Paris in 2023 here in Saudi Arabia. What motivated you to pursue executive education ? Has it influenced your professional journey?

A.N.: Getting my EMBA was always a dream for me. I always wanted to achieve it and make it a reality in my professional and academic life.However, for a long time I was unable to pursue it as it was very difficult for me to balance my overall roles and responsibilities and the requirement of such a program.
When PIF announced the launch and their sponsorship of this program, and that they were providing the opportunity for PIF staff to join, I was very excited to join. But I was quite hesitant to take on such an endeavor taking into consideration the workload of my current position. Nevertheless, the PIF leadership supported me throughout this journey and I believe we are really fortunate and privileged to receive this kind of support.

What advice would you give to professionals in Saudi Arabia who are considering pursuing an EMBA?

A.N.: For anyone considering an EMBA, I would encourage them to embrace this opportunity as a means to empower themselves and expand their horizons. An EMBA not only enhances your skill set but also brings you into a network of like-minded professionals. I would encourage them to seek out programs that support leadership and boost their capabilities, and not to hesitate to leverage the available resources and mentorship.